- by travelandtourworld
- 01 Sep 2025
The clock is ticking, and excitement is rising. As the Fourth of July American Independence Day holiday nears, a surprising wave of new travel trends is reshaping where—and how—people plan to escape. From the scenic heartlands of the US to the peaceful trails of Switzerland, the lush woods of Ireland, the towering peaks of Tanzania, and the tranquil forests of Japan, travelers are breaking away from the ordinary.
In a world hungry for quiet, Pinterest's 2025 Summer Trend Report arrives like a breath of fresh mountain air. Travelers are stepping back from busy itineraries and screen addiction, and leaning into slow travel, soul-nourishing nature, and the quiet joy of books.
Nature Takes Center Stage: Forests, Fields, and Digital Freedom
Think cozy countryside cottages. Think personal libraries by the lake. Think mountaintop hammocks and paperbacks under the sun.
Peak Travel: Mountains Reclaim Their Crown
A Shift in Lifestyle Travel: From Garden to Plate
Urban farming (+374%), sustainable cooking (+91%), and summer detox drinks (+566%) are influencing how travelers choose accommodations. Farm stays with organic breakfasts. Inns with kitchen gardens. Countryside rentals with cooking classes. These are becoming the new luxury.
The New-Age Traveler: Slow, Aware, and Emotionally Engaged
This generation of tourists seeks places that offer peace, not popularity.
Emerging Travel Destinations by Country
Switzerland: Soaring searches for countryside retreats, lakeside cabins, and quiet alpine hikes. Wellness and hiking tourism see a revival here.
Ireland: Forest trails, foggy paths, and castle-side reading retreats attract travelers looking for storybook experiences with real-world grounding.
United States: The Appalachian Mountains draw urban dwellers for aesthetic escapes. Cabin retreats and digital detox camps surge across Colorado, Vermont, and North Carolina.
Tanzania: Mount Kilimanjaro becomes the ultimate pilgrimage for spiritual hikers. A 221% jump in interest suggests Africa's tallest peak is becoming a rite of passage.
Japan: While not named in Pinterest's trendlines, Japan's concept of shinrin-yoku (forest bathing) has global influence, inspiring forest-focused tourism across continents.
The Travel Industry Responds: What This Means for Airlines and Hotels
Airlines are adapting, too. Routes to smaller, nature-rich regions are growing. Demand for flights to Geneva, Dublin, Asheville, and Kilimanjaro International is up.
Hotels are offering longer stays, quiet zones, unplugged rooms, and outdoor experiences as part of the package. Even luxury brands are leaning rustic.
Conclusion: A Travel Season of Transformation
Air Canada has caused major disruptions for thousands of travelers with nine flight cancellations. These delays are affecting key airports in both Canada and the US, including Toronto Pearson, Montreal-Trudeau, LaGuardia, Los Angeles, and Denver. The flight cancellations have left many passengers stranded and frustrated. The affected airports are vital travel hubs, with Toronto Pearson and Montreal-Trudeau serving as major Canadian gateways, while LaGuardia, Los Angeles, and Denver play critical roles in US air travel. This wave of disruptions has significantly impacted travelers’ plans, particularly during peak travel times.
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