OTM Mumbai Rises To The Top Asia's Preferred Travel Trade Show For Industry Professionals

Mumbai, October 9, 2024: OTM Mumbai has secured the title of the #1 travel trade show in India and Asia, according to a customized market research study commissioned by Fairfest Media Limited and conducted by NielsenIQ, the global leader in consumer intelligence. This in-depth study, which surveyed attendees who have experienced two or more travel trade shows across the region, revealed that OTM Mumbai is widely regarded as the top event at national, regional, and Asia-wide levels, outperforming other major shows, including ITB Asia, ITB India, and SATTE Delhi.

The survey assessed 18 international travel trade shows in Asia and 20 regional shows within India, offering detailed insights into exhibitor and visitor experiences, overall satisfaction, and repeat attendance intentions. The research found that OTM scored exceptionally high across all key metrics.