‘It’s not about winning an election’: Stacey Abrams’ legacy in Georgia

After a critical runoff election that helped Democrats cement their majority in the US Senate, Georgia's status as a political battleground with national influence has become more apparent. Georgia now boasts a highly engaged electorate that continues to turn out in record numbers election after election.

While various factors contribute to this, many in Georgia point to the state's grassroots coalition, built over the last decade, that sought to register, engage and educate voters like never before. At the helm of this coalition sits former state House minority leader and two-time gubernatorial candidate Stacey Abrams.

Throughout the south, Black women have a long history of organizing their communities to redefine and exercise political power. Abrams is one of the latest in a long line of Black women, which includes civil rights activists Fannie Lou Hamer and Ella Baker, who are building upon this legacy and joining in the marathon of the fight for democracy.

Despite two losses in her race for governor, Abrams' impact has continued to shape Georgia's political sphere. Abrams, the founder of two of Georgia's largest voting rights organizations, Fair Fight and New Georgia Project, embarked on a mission nearly a decade ago to expand and engage the state's electorate by courting voters whose voices had long been ignored.

"The state [Democrats] were at a crossroads," said Kendra Cotton, the CEO of New Georgia Project. "We were either going to continue down that path of pursuing the white moderate, or we were going to move and be all in on the path of expanding the electorate and really trying to educate and intentionally engage Black folks, Brown folks and young folks, into participating in the electoral process at a higher level."

Through a multi-racial, cross-movement, grassroots campaign, Abrams and her allies developed a political infrastructure that increased turnout among Black, Asian, Latinx, low-income and youth voters, who tend to vote for more progressive candidates. Organizations like Black Voters Matter, Georgia Coalition for the People's Agenda, and New Georgia Project, all led by Black women, served as pillars within a growing coalition, reaching communities across the state to register and engage record numbers of voters.

At the close of the 2022 runoff election, Georgia had over seven million active voters, according to the secretary of state's office. Of that seven million, 18 to 24-year-olds represent the largest voting population.